Lashley Kubota

Lashley Kubota has been a trusted construction and agricultural equipment dealer in Georgia since Gary Lashley founded it in 1990. We proudly serve agricultural growers, contractors, landscapers, governments, HOAs, equestrian facilities, and homeowners. Our services include equipment rentals, leasing, sales, repairs, and parts for Kubota utility vehicles, mowers, tractors, excavators, skid steers, and more. We also offer Toro Construction Equipment, Land Pride, and Bush Hog attachments.

As part of a brand refresh for Lashley Kubota, I redesigned the logo and developed supporting creative assets. The goal was to emphasize the company’s name and identity while incorporating elements that reflect the equipment they sell. Drawing inspiration from the rugged durability of their machinery, I created an abstract shape based on the tread pattern of a rubber track. To reinforce Lashley Kubota’s strong association with the brand, we maintained the signature Kubota orange, ensuring a cohesive and recognizable visual identity.